Chris Sonntag, Sheboygan Paint Company

Sheboygan Paint Company Names New Director of Sales & Marketing

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Published On: 05.24.2024

  • Press Release

SHEBOYGAN, WIS – Sheboygan Paint Company announced that Chris Sonntag has joined the company as Director of Sales & Marketing. Chris will lead our Sales and Marketing Teams to build compelling value propositions with the goal of delighting our customers. Chris brings decades of experience in the General Industrial Sector and has a proven ability to build customer relationships and provide effective team management. He earned his Bachelor of Business Administration Degree in international business from the University of Wisconsin – Whitewater.

“I chose Sheboygan Paint Company because of their unique position to bring value to a targeted segment and their significant investment in their future. They don’t want to be the biggest; they want to be the best in targeted segments and are investing accordingly,” said Sonntag.

“Chris’ ability to partner with our customers and lead our commercial team in combination with our breadth of technology, high degree of service and ‘Customerization’ is a winning formula,” said President & CEO Paul Krueger. “We are pleased he has joined the team and are confident he will build on the momentum we have made in achieving record performance and record re-investment into the business.”

Sheboygan Paint Company formulates and supplies custom industrial finishing solutions, producing innovative water- and solvent-based coatings that protect and enhance the appearance of metal, wood and plastic substrates. Founded in 1921 and headquartered in Sheboygan, WI, the company serves customers throughout North America from its manufacturing facilities and onsite labs in Sheboygan and Cedartown, GA. The company has been named a “Top 25 North American Paint & Coatings Manufacturer” by Paint & Coatings Industry Magazine.



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